External Innovation. Real Impact.

We don’t start by building playbooks.
We start by understanding why external innovation slows down.

XFactory helps organisations turn startup collaboration into a repeatable, governed capability — from first assessment to live pilot.

Explore our services Get in touch
Who We Are

A specialist team in venture client innovation.

1,000+
startups accelerated and commercialised since 2015
  • Since 2015, we’ve helped companies drive open innovation through low-risk startup collaborations.
  • Co-authors of “What Can Startups Do That We Can’t” — specialists in technology screening and the venture client model.
  • Worked with the energy sector to identify and test new technologies through pilot projects.
Mark Rosener
Mark Rosener
Founder, XFactory
Serial entrepreneur (1 exit). Former Open Innovation Manager at SKOV, Business Aalborg and Food & Bio Cluster Denmark.
Services

Two ways we help.

One builds the capability. The other runs it. Together, they take external innovation from uncertainty to a repeatable motion.

Module — Capability

Building External Innovation Capabilities

From uncertainty to a repeatable co-innovation capability.

Most organisations don’t struggle with innovation — they struggle with operationalising it. We build the governance, operating model and playbook that make external innovation safe, fast and repeatable.

Assess
→
License to Operate
→
Operating Model
→
Playbook
→
Enable
Module — Execution

From Challenge to Pilot

The execution model for turning challenges into pilots.

Once the operating model is in place, we run the process — sourcing, testing and scaling real startup partnerships from a defined challenge through to a live pilot.

Challenge
→
Scouting
→
Selection
→
Matchmaking
→
Pilot
Why XFactory

Finding the right startup is only half the challenge.

Making your organisation ready to succeed with it — that's the real work.

Most collaborations fail from unclear ownership and weak governance — not bad technology. We prepare both sides.

01

Independent Selection

No VC agenda. No investment bias.

02

Startup Readiness

Your organisation aligned before day one.

03

De-risked Selection

360° scouting. Fewer bets, stronger outcomes.

04

End-to-End Delivery

From challenge to measurable impact.

05

Global Reach

4M+ startups. Hands-on execution.

Technology rarely causes pilots to fail.
Organisations do. We prepare both.

Track Record

Proof, not theory.

We’ve already done this — with Denmark’s leading energy and infrastructure companies.

AURA Energi
COWI
OK
Rambøll
Aalborg Forsyning
Kingspan
Asetek
Green Hub Denmark
Featured Case
×
~2,000
heat pumps rolled out via a startup partnership at OK Energi
Customer
Investor
Proof

What the process delivers.

“Facilitating the connection with Akson Robotics was pivotal in our decision to invest — it gives us access to cutting-edge technology as first movers in the field.”

Laury Khristiansen
CEO

“The startup that Mark scouted, trained and matched with us is skilled and equipped with the tools needed to address our robotic automation challenge.”

Ali Ahmad
Robotics Expert
Get In Touch

Let’s talk about your next partnership.

Tell us what you’re working on, and we’ll tell you honestly whether we can help.

Email us
Address
Morelvej 12
9000 Aalborg
Denmark
Phone
+45 21 68 58 17
Email
mr@xfactory.dk
Web
www.xfactory.dk